Inovasi model smart eco-tourism dalam penguatan Desa Wisata Organik Lombok Kulon, Kecamatan Wonosari, Kabupaten Bondowoso
Abstract
Abstrak
Pengembangan desa wisata berbasis pertanian organik menghadapi tantangan dalam mengintegrasikan potensi lokal, tata kelola pariwisata, transformasi digital, dan keberlanjutan. Desa Wisata Organik Lombok Kulon, Kecamatan Wonosari, Kabupaten Bondowoso, memiliki potensi tersebut, tetapi capaian SDGs Desa sebesar 43,80 menunjukkan perlunya penguatan pada aspek konsumsi dan produksi berkelanjutan, respons terhadap perubahan iklim, serta kemitraan pembangunan. Kegiatan pengabdian ini bertujuan mengembangkan model konseptual Smart Eco-Tourism berbasis komunitas sekaligus memperkuat kapasitas kelembagaan masyarakat sebagai fondasi pengelolaan desa wisata berkelanjutan. Mitra kegiatan meliputi Gapoktan Al Barokah, BUMDes, Pokdarwis, dan pemerintah desa. Pelaksanaan menggunakan pendekatan partisipatif melalui Participatory Rural Appraisal (PRA) dan Participatory Action Research (PAR), yang diwujudkan melalui pemetaan potensi, observasi partisipatif, focus group discussion, dan literasi digital. Hasil menunjukkan bahwa luas pertanian organik dengan sistem one block farming meningkat dari 65 menjadi 105 hektare, atau bertambah sekitar 61,5%. Pengembangan didukung ketersediaan irigasi Penang sepanjang tahun, kapasitas penggilingan beras sebesar 1,5 ton/jam, dan jaringan pemasaran hingga Bali. Di sisi kelembagaan, BUMDes dan Pokdarwis masih memerlukan penguatan kapasitas manajerial dan digitalisasi tata kelola. Kegiatan menghasilkan model konseptual Smart Eco-Tourism, conceptual design kawasan homestay, dan penguatan kapasitas SDM sebagai basis pengembangan ekosistem wisata yang terintegrasi dan berkelanjutan.
Kata kunci: smart eco-tourism; desa wisata organik; pemberdayaan masyarakat; tata kelola; keberlanjutan.
Abstract
The development of organic farming-based tourist villages faces challenges in integrating local resources, tourism governance, digital transformation, and sustainability. Lombok Kulon Organic Tourism Village, Wonosari District, Bondowoso Regency, East Java, Indonesia, has substantial potential in this regard; however, its Village SDGs score of 43.80 indicates the need to strengthen sustainable consumption and production, climate change responsiveness, and development partnerships. This community engagement program aimed to develop a community-based conceptual model of Smart Eco-Tourism while strengthening local institutional capacity as a foundation for sustainable tourism governance. The target partners comprised the Al Barokah Farmers’ Association (Gapoktan), Village-Owned Enterprise (BUMDes), Tourism Awareness Group (Pokdarwis), and village government. The program employed participatory approaches through Participatory Rural Appraisal (PRA) and Participatory Action Research (PAR), implemented through potential-resource mapping, participatory observation, focus group discussions, and digital literacy training. The results indicate that organic farmland managed under the one-block farming system expanded from approximately 65 to 105 hectares, representing a 61.5% increase. This development is supported by year-round irrigation availability, a rice-milling capacity of 1.5 tons per hour, and marketing networks extending to Bali. Nevertheless, BUMDes and Pokdarwis require further strengthening in managerial capacity and digital governance. The program produced a conceptual Smart Eco-Tourism model, a conceptual homestay area design, and strengthened human resource capacity, providing a foundation for the subsequent implementation of an integrated digital tourism management system.
Keywords: smart eco-tourism; organic tourism village; community empowerment; tourism governance; sustainability.
Keywords
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DOI: https://doi.org/10.31764/jpmb.v10i5.42199
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