INVENTARISASI DAN PEMETAAN ZONASI POTENSI WISATA SEBAGAI BASIS PENGEMBANGAN PARIWISATA BERBASIS KOMUNITAS
Abstract
Abstrak: Desa Sukawali, Kabupaten Tangerang, Banten, memiliki potensi wisata pesisir beragam, tetapi pengembangan masih terpusat pada Pantai KSS dan belum ditopang basis data terstruktur. Kegiatan ini bertujuan menginventarisasi daya tarik wisata dengan pendekatan 3A (atraksi, aksesibilitas, amenitas), memetakan sebaran potensi, dan menyusun data inventaris sebagai acuan pariwisata berbasis komunitas. Metode pelaksanaan meliputi observasi, wawancara, dan dokumentasi pada empat kunjungan lapangan bersama mitra Kelompok Bahari Nusantara (KBN) dan Pemerintah Desa Sukawali, melibatkan tim dosen dan lima mahasiswa; pemetaan menggunakan metode honeypot serta analisis SWOT dan pemangku kepentingan, dengan evaluasi terhadap capaian dan partisipasi. Kegiatan mengidentifikasi enam daya tarik, Pantai KSS, hutan mangrove, Kampung Tematik, Makam Keramat Panjang, serta tradisi Nadran dan Panen Raya yang dipetakan menjadi empat zona pengembangan. Luaran berupa peta zonasi, laporan inventaris, dan rekomendasi pembentukan Pokdarwis (Kelompok Sadar Wisata); kegiatan ini menyediakan basis data potensi wisata sebagai dasar perencanaan; adapun dampak sosial, ekonomi, dan lingkungan bersifat awal dan memerlukan evaluasi lebih lanjut.
Abstract: Sukawali Village, Tangerang Regency, Banten, holds diverse coastal tourism potential, but its development remains concentrated on KSS Beach and lacks a structured database. This activity aimed to inventory tourist attractions using the 3A approach (attraction, accessibility, amenity), map the distribution of potential, and compile inventory data as a basis for community-based tourism. The implementation methods comprised observation, interviews, and documentation across four field visits with the partners Kelompok Bahari Nusantara (KBN) or Nautical Nusantara Community and the Sukawali Village Government, involving the lecturer team and five students; mapping used the honey pot method alongside SWOT and stakeholder analyses, with evaluation of achievements and participation. The activity identified six attractions—KSS Beach, the mangrove forest, Kampung Tematik (thematic village), the Keramat Panjang Tomb, and the Nadran and Panen Raya traditions—mapped into four development zones. Outputs included a zoning map, an inventory report, and a recommendation to establish a Pokdarwis (Kelompok Sadar Wisata or Tourism Awareness Community), the activity provided a tourism-potential database as a planning basis; its social, economic, and environmental impacts remain preliminary and require further evaluation.
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DOI: https://doi.org/10.31764/jmm.v10i5.41685
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